Tuesday, September 4, 2018

DTS, IMAX In Certification, Licensing Deal

Calabasas-based surround sound and audio technology developer DTS--which is now a unit of Xperi--and IMAX Corporation announced this morning that the two are in a partnership, where they will launch a new certification and licensing program aimed at consumers. According to the companies, they have launched the IMAX Enhanced program, a new certification and licensing program which combines both DTS audio technology, as well as IMAX digitally re-mastered 4K HDR content. Financial details of the partnership were not announced. The two said they are launching the program in partnership with Sony Electronics, Sony Pictures, Paramount Pictures, and Sound United, among others.

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